CEO and Chairman Rod Hairston is one of the fastest growing authorities in the area of organizational culture, leadership and human potential. Rod has coached leaders to Forbes's 400 list, star athletes and organizations like Disney, ABC and Honeywell.

Rod is a dynamic speaker and author of the highly acclaimed book "Are You Up For The Challenge? Six Steps to Lasting Change...Starting Now, Not Someday."

Early in Rod's career he got his certification in neuro-linguistic programming (NLP) and neuro-associative conditioning (NAC) and spent several years as a Master Trainer for Anthony Robbins where he then created his own coaching business. He is also the mastermind and creator of the most intelligent, sophisticated and simple conditioning system in the world. This online coaching system continues to reap great results for numerous companies in 19 different nations.  For over 20 years he has helped more than 500,000 individuals expand their identities and over 500 companies change, enhance and create high performing cultures.  

Get the book "Are You Up For The Challenge?"

6 Steps to Lasting Change...Starting Now, Not Someday

by Rod Hairston

Rod Hairston is the creator of the 45 Day Challenge Series and recognized around the world as a leader in helping people create lasting change in their lives through daily conditioning programs.

Available in Paperback or Kindle on Amazon. Visit to purchase or look inside the book