Skip to Content

Author Archives:

Cold Calling is Here to Stay Now and in the Future in B2B Sales.

Despite a constantly evolving social media landscape that spawns “new-fangled” & “trendier” social media platforms favored by a capricious audience, cold calling (whether it’s the personal, face-to-face sales call or the telephone sales call) is far from being dead. In fact, it is alive and kicking. This purported dismissal of cold calling in recent years […]