Learn what being a member does for you
The Seller Styles
Learn the styles and take your free assessment
See a summary of all our programs and certifications
Certified Professional Sales Person(CPSP®)
Develop your potential as a certified sales professional
Certified Professional Sales Leader(CPSL®)
Grow your impact as a certified sales leader
Certified Master Sales Professional (CMSP®)
Join the elite group of sales professionals and leaders
Advanced Sales Influence (ASI)
Take your influence and leadership to the next level.
Learn foundational sales behaviors, strategies, and skills
Power of Contact Marketing
Learn from marketing expert and author Stu Heinecke
Join the top 1% of sales professionals in the world.
Next Level Virtual Coaching
Join our ongoing dynamic virtual coaching community
Explore job postings from some of the best companies in the country looking for sales professionals
Daily Dose of Influence!
Enjoy our video series of influence tips and strategies
Leads To Growth
Dig into our podcast featuring industry leaders and experts
Learn from our high-level sales coaching video series
Women of Sales & Influence – Facebook Live Series
Be inspired by our Facebook Live series spotlighting top women influencers
Women of Sales & Influence – Video Blog
Enjoy valuable, high-level sales strategies to empower your sales goals
The Growth Quotient
You’ve heard about IQ, but what is your GQ?
Our Commitment to You
We are here to help your approach to sales, how you interact with others, and how you perform and execute
NASP Sales Blog
Learn from our member-submitted articles for sales professionals
Write For Us
Share your sales expertise and insights with our community
About Our CEO
Standards of Conduct
Common Questions and Answers
Too often the difference between your business moving at the speed of molasses versus the speed of light is failing to ask your customers certain questions that will make a big difference in your business.
The number one mistake most business owners make is not asking for the business. It is not enough to educate, inform and entertain your prospect. You must set out with a clear goal in mind and the determination to get to that goal. When your meeting is over, be sure to ask for the business.
A great way to attract more prospects to your business is through testimonials but many business owners fail to ask their current customers for a testimonial. When you are working with your customer invite them to provide you a written or video testimonial for you to use to attract others.
Another way to grow your business is to ask for referrals. Chances are each of your customers know somebody who may need your services so why not ask them who you may be able to serve. Just remember to always follow up with a thank you gift for giving you the referral.
Don’t be afraid to ask for feedback. How can you improve your services unless you ask your customers for their feedback. The information you receive back will be invaluable to helping you strategize for the future and correcting any issues.
Customer acquisition can be a large expense so find ways to keep your customers for life. Ask them what other needs or challenges do they have and find solutions to serve those needs. Too many fail to continue on their relationships simply because they are unaware of other opportunities so make it a habit to ask your customers how you can help.
Growing you business is simpler when you know how to ask your customers the right questions. They will become your best sales force and happy to promote you to others if you are truly bringing them value. Asking doesn’t have to be complicated or scary and should be built into your normal day to day business practices. Make it a habit of asking these 5 important questions to your customers periodically and watch your business soar.
About the author