Learn what being a member does for you
The Seller Styles
Learn the styles and take your free assessment
See a summary of all our programs and certifications
Certified Professional Sales Person(CPSP®)
Develop your potential as a certified sales professional
Certified Professional Sales Leader(CPSL®)
Grow your impact as a certified sales leader
Certified Master Sales Professional (CMSP®)
Join the elite group of sales professionals and leaders
Advanced Sales Influence (ASI)
Take your influence and leadership to the next level.
Learn foundational sales behaviors, strategies, and skills
Power of Contact Marketing
Learn from marketing expert and author Stu Heinecke
Join the top 1% of sales professionals in the world.
Next Level Virtual Coaching
Join our ongoing dynamic virtual coaching community
Explore job postings from some of the best companies in the country looking for sales professionals
Daily Dose of Influence!
Enjoy our video series of influence tips and strategies
Leads To Growth
Dig into our podcast featuring industry leaders and experts
Learn from our high-level sales coaching video series
Women of Sales & Influence – Facebook Live Series
Be inspired by our Facebook Live series spotlighting top women influencers
Women of Sales & Influence – Video Blog
Enjoy valuable, high-level sales strategies to empower your sales goals
The Growth Quotient
You’ve heard about IQ, but what is your GQ?
Our Commitment to You
We are here to help your approach to sales, how you interact with others, and how you perform and execute
NASP Sales Blog
Learn from our member-submitted articles for sales professionals
Write For Us
Share your sales expertise and insights with our community
About Our CEO
Standards of Conduct
Common Questions and Answers
I was doing a five-day sales training program for a company located in a very small town in South Carolina. One of those small quaint towns with a population of just over ten thousand, one road through the town with only a half dozen traffic lights. I was lodging at the In Town Hotel. The only hotel in the town. Each evening, as I had my dinner on a very lovely deck attached to the side of the hotel facing the main shopping area, I watched a dozen or so children ranging in age from six to twelve years old ride their bikes into town and go into a candy store across the street. The candy store on the right side of the cross street. There was also a candy store on the left side of the cross street, but they never went into that store. Each evening it was the same routine. They would ride up to the front of the candy store on the right side, park their bikes, go into the candy store and a few minutes later emerge with a white bag of candy.
On my third evening of observing them, I got curious as to why they never shopped at the candy store on the left side of the street. Well, my curiosity got the best of me, and on my final evening at the hotel I went across the street and asked one of them,
“Why do you guys always buy your candy from this candy store and not the one across the street?” The young boy replied as he pointed to the candy store across the street, “They take our candy away from us.”
Now my curiosity was at an all-time high so I went into the candy store in front of me and ordered a half pound of dark chocolate. The lady behind the counter put on one of those plastic gloves and took a small scoop, and she scooped candy onto the scale until the dial went up to one half pound. She then lifted the scale dish and put my candy into a white bag.
I then went across the street to the candy store the young boy said takes their candy away. As I went up to the counter a nice lady asked if she could help me. I said, “Please give me a half pound of dark chocolate.” I noticed her price was a cent lower than the other store. She put on her plastic glove and took a large scoop, and she put a large amount of candy on the scale. Then, with her gloved hand, she began to take candy off the scale, taking candy away until the weight got down to one half pound.
About the author