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CRM business solutions are embedded in the DNA of modern enterprises and are an integral part of commercial success. They have become widespread, so there are now many different CRM solutions on the market.
This article will overview the 5 best CRM business solutions built for large enterprises.
Perhaps Salesforce can be rightfully called the most famous customer relationship management tool. The product has a brilliant reputation and has a significant market share of over 30%.
And that’s more than Oracle, SAP, Microsoft, and Adobe have in total.
The company Salesforce develops different software types, but the customer relationship management system is the main demand.
It connects marketing, sales, trading, service, and IT departments with common and understandable data on one integrated platform.
Salesforce CRM capabilities:
Salesforce specializes in cloud technology; therefore, the system is available anywhere in the world. The software is renowned for its comprehensive functionality and wide scalability.
There are alternative systems that offer similar conditions, but so far, none have reached the level set by Salesforce.
In addition, the company’s tools make it possible to create completely customized systems from start to finish, considering the most unusual customer requests.
Dynamics CRM helps increase sales and marketing efficiency by automating routine processes, improving the quality of customer service, building competent business intelligence, etc.
Features of Microsoft Dynamics CRM:
Microsoft Dynamics CRM is available as a cloud-based version or an on-premises installation. From a functional point of view, both options offer similar features, but they have distinctive features in terms of implementation.
There are a few Microsoft Dynamics 365 Partners that can help you implement this CRM.
SAP Sales Сloud (formerly SAP Hybris Cloud for Customer) is a cloud CRM system of German origin, which has become one of the most famous platforms for automating sales and related processes.
SAP Sales Cloud features:
SAP Sales Cloud has an adaptive user interface and offers a multi-channel interface to support laptops, tablets, and smartphones.
The solution can be easily integrated with your inventory management software, email and calendar applications, CPQ, pricing and ERP systems, and CLM to ensure smooth data migration.
SAP Sales Cloud is hosted through Tier-3 and Tier-4 certified data centers that are located around the world. These data centers continue to operate even in the event of errors.
SAP Sales Cloud offers a modern and standardized cloud-based CRM solution. Integration into the existing system landscape of companies is carried out according to a specially developed methodology, which includes all necessary stages of the project.
Oracle Siebel CRM is great for large enterprises. Its architecture based on metadata allows rapid application development and provides exceptional performance, scalability, and reliability.
This super-scale architecture enables users to add many new applications, modules, and features without disruption.
Oracle Siebel CRM features:
Developers can use workspaces, a sandbox that allows them to develop and test configurations without affecting other users. It’s also possible to additionally purchase pre-built configurations at special rates.
Zoho CRM connects marketing, sales, and support teams and gives them the necessary tools. The system makes it easy for new users to start CRM, especially if unfamiliar with the software.
The basic setup version includes enough basic features, and the interface is intuitive and clean, making learning even easier.
Zoho CRM features:
Zoho CRM’s mission is based on using the system less. The true meaning of automating workflows, customer interaction cycles, routine tasks, etc., is that users can focus less on the software and more on the relationships.
This is why it is great for growth marketing teams that need to be fully concentrated on the business`s state.
Remember that the true power of CRM lies in how you use your data.
Any CRM system can give you numbers and analytics, but you need to know how to interpret them and what to focus on to get the most out of customer relationship management.
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