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Common Questions and Answers
Outrun The Bear: Two men are being chased by a bear in the woods. As the bear is gaining on them, one of the men stops and begins to put on a pair of running shoes. The second man stops beside him and says
“The bear is too fast for us. You don’t think those running shoes will help you outrun the bear do you?” The first man replies, “All I have to do is outrun you.”
Fortunately for you, because of the lack of service provided by most sellers today, so many sellers do the exact wrong thing in decreasing service when the economy is slow. Now is a great time to win new customers and sell more products and services and sell them more often to your present customers. Like the man trying to escape from the Bear, you do not have to be perfect; all you have to do is be better than your competition.
To outrun the Bear, you do not have to be an Olympic champion. All you have to do is out service your competition.
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