Every morning brings a great new chance to start your day motivated and positive—and maybe even do something extraordinary. One way to kickstart a successful day is by reading motivational quotes. Inspiring motivational quotes are excellent reminders that there are things we have to look forward to. They also encourage us to deal with tough […]

As a sales manager or business owner, you know it’s essential for sales teams to have the tools they need to be successful. Sales training gives new hires the techniques, skills, and knowledge of your sales process, ensuring everyone is on the same page. But if your sales organization doesn’t have a sales mentorship program, […]

When introducing yourself over email, making an excellent first impression is essential. This is your opportunity to stand out and show the person on the other end that you’re worth getting to know. By following these tips, you’ll be sure to make a great first impression and start on the right foot with the best […]

Setting the right prices for your products and services is crucial. Set the prices too high, and you won’t attract more customers. Set them too low, and you won’t generate a high profit.  That is why you can not just “guess” the prices you will set for your offerings; there’s a lot of technical thinking involved. […]

ROI, or return on investment, is the measurement of how much you spent on an email marketing campaign against the sum of the earnings it resulted in. In other words, ROI is a ratio that shows if something was worth the trouble of doing. According to recent studies, e-pigeons are quite effective: not only do […]

Have you noticed the increasing number of marketing activities we need to perform today? Every potential lead-generating platform requires our attention. What was efficient a year ago today only raises eyebrows in bewilderment. Marketers and salespeople barely have time to accomplish their core tasks. And yet, with B2B appointment setters, you will be able to […]

In 1974, the Italian company Ferrero introduced the Kinder Chocolate Egg. The tiny toy inside intrigued children. And what a joy – to get it, they had to eat a delicious milk chocolate egg. Marvelous! It’s no surprise that this product is still being sold all around the world.   Looking at this example can […]

How should you go about hiring a new employee and be sure you won’t regret your decision later? It seems the question is unnecessary: job aggregators’ libraries boast massive CV collections of sales people for hire; just pick the most suitable person and run your business happily ever after. Sounds like a ready-made plan, doesn’t […]

Referrals are one of the most effective ways of finding new prospects in sales—in fact, in some industries, the majority of a business’s customers find them through referrals.  When it comes right down to it, this isn’t surprising. People are far more likely to give a product or service a shot if they’ve had it […]

What is a bigger challenge: hiring a pro salesperson or writing an appealing CV for the position? That is the question that starts arguments between HR managers and salespeople. Instead of taking sides, we offer you a chance to take a walk in your opponent’s shoes. If you’re a salesperson who’s struggling with composing a […]