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Date: Wednesday, September 24
Time: 2 — 3 P.M. ET
Todd Stowe, Head–Company Data & Data Services, LexisNexis® Global BIS
Karen Williams, Senior Director–Sales Operations, LexisNexis® Global BIS
Steve Connolly, Senior Product Manager, Lattice Engines
You collect plenty of information in your CRM, but without visibility into how clients and prospects are related to each other, you may be missing opportunities to score more sales. In this Webinar, we will share best practices for using parent/child relationships within businesses to gain a competitive edge in the global market, including these three winning tactics:
Related companies can have completely different names. Use corporate linkage data to target likely sales prospects among organizations related to existing customers.
Verified corporate hierarchies can help you make faster, smarter decisions so your sales team stays focused on winning.
About the author