Learn what being a member does for you
The Seller Styles
Learn the styles and take your free assessment
See a summary of all our programs and certifications
Certified Professional Sales Person(CPSP®)
Develop your potential as a certified sales professional
Certified Professional Sales Leader(CPSL®)
Grow your impact as a certified sales leader
Certified Master Sales Professional (CMSP®)
Join the elite group of sales professionals and leaders
Advanced Sales Influence (ASI)
Take your influence and leadership to the next level.
Sales Success Principles
Learn foundational sales behaviors, strategies, and skills
Power of Contact Marketing
Learn from marketing expert and author Stu Heinecke
Join the top 1% of sales professionals in the world.
Next Level Virtual Coaching
Join our ongoing dynamic virtual coaching community
Explore job postings from some of the best companies in the country looking for sales professionals
Daily Dose of Influence!
Enjoy our video series of influence tips and strategies
Leads To Growth
Dig into our podcast featuring industry leaders and experts
Learn from our high-level sales coaching video series
Women of Sales & Influence – Facebook Live Series
Be inspired by our Facebook Live series spotlighting top women influencers
Women of Sales & Influence – Video Blog
Enjoy valuable, high-level sales strategies to empower your sales goals
The Growth Quotient
You’ve heard about IQ, but what is your GQ?
Our Commitment to You
We are here to help your approach to sales, how you interact with others, and how you perform and execute
NASP Sales Blog
Learn from our member-submitted articles for sales professionals
Write For Us
Share your sales expertise and insights with our community
About Our CEO
Standards of Conduct
Common Questions and Answers
Okay, hereâ€™s something you may have never heard before, but itâ€™s critical to understanding how you can get your people, your organization and yourself to grow:
The most powerful force in human nature is to remain consistent with the identity you hold of yourself.
The Cycle of Performance as outlined in the article, The Only Proven Way to Turn an Average Sales Person into an Outstanding One Sales Professional, describes the four phases every person goes through in order to grow. A person must go through Inception, Deception, and Transformation before reaching Identity ï¿½” the fourth and final phase of growth.
Identity is the combination of beliefs, values, habits, and conditioning that youâ€™ve unconsciously created as a syntax for your life.
Just think of all the wonderful opportunities for growth that would occur if you could change your peopleâ€™s identity so that it aligns with your organizationâ€™s vision.
Once your people align with your companyâ€™s vision, you have to support them through the cycle of performance to Identity. Thereâ€™s no way around the cycle.
You start by identifying where your people are emotionally. We find that most teams that are not working up to their potential are in Deception. But regardless of what stage theyâ€™re in, they have to get to the fourth stage, Identity, to â€œownâ€ their new belief systems and habits.
An easy way to illustrate what it takes for personal and organizational growth to occur is to think of springtime.
In nature growth occurs in the spring, right? Thatâ€™s when conditions are favorable for things to bloom. Well, the same is true in business. An organization can grow only when conditions support its growth.
About the author