Source  Great customer service experience is what helps businesses stand out from the crowd. It also ensures they retain their existing customers. One research showed that around 80% of consumers said they would choose a competitor after having a bad experience with a brand. One way of enabling customers to get in touch with your […]

Image source: Pexels Sales associates are the backbone of any company. They are the ones who maintain relationships with customers, build trust, and ultimately seal the deal. Unfortunately, when supply chain issues arise, they can often be the ones who suffer. Unhappy customers, missed opportunities, and low morale are just some of the consequences of […]

Even though “influencer” is a new term associated with social media, brands have been using people of influence, a.k.a. celebrities, long before Instagram and even the Internet. Some brands, like Nike, even developed separate sub-brands that become iconic, standalone status symbols like Air Jordan apparel. But, thanks to Internet influencers, you no longer have to […]

Image source: Amplify PR LinkedIn might be the most overlooked social media marketing platform. That’s surprising, given that stats show that it is one of the best B2B prospecting channels for small and medium-sized companies: LinkedIn is responsible for 97% of B2B business’s social media leads. Do you want to use LinkedIn to boost your […]

In today’s digital age, your online reputation has become very critical. Thanks to the internet and social media, businesses have a lot of channels to communicate with their audience.  To promote a brand’s positive image on the internet, businesses need to have online reputation management (ORM) strategy in place. ORM is a practice that involves […]

With over 2300 businesses in the U.S accepting payments through Bitcoin and more companies worldwide accepting bitcoin and other digital assets, cryptocurrency is slowly being accepted in the financial world. If you are among the early adopters of emerging digital trends, you might be wondering how you can accept cryptocurrency as payment for goods and […]

Image source: Pexels Saving for retirement is an exercise in self-discipline, even when you’re earning a stable income; however, saving for retirement with unpredictable income is a whole new level of difficulty. First, you have to define how much you want set aside today for tomorrow’s security and pleasures. That is: your retirement plan. Then […]

Image source: Pexels Instagram is one of the greatest channels for boosting sales and finding new customers. No matter you own a B2C or a B2B company, you need to have a strong online identity, and Instagram makes it possible. You can hardly find another platform that has Instagram’s audience reach and a variety of […]

Bigger companies often get customers coming to them on their own. Small businesses, on the other hand, don’t enjoy that luxury. They need to take the hard road towards the ultimate goal — bringing in more customers. One of the first points of contact with your brand is your website. However, this won’t matter much […]

Image source: Unsplash Building strong relationships with customers and prospects is essential for keeping your sales strong and your business growing. Corporate gifts are a powerful tool for showing your appreciation to existing customers, increasing brand exposure and expanding your customer base. Putting your company’s name on promotional merchandise has never been easier. You can […]