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Join the elite group of sales professionals and leaders
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Take your influence and leadership to the next level.
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Learn foundational sales behaviors, strategies, and skills
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Learn from marketing expert and author Stu Heinecke
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by Dixie Somers
Companies both big and small are always looking for ways to get their businesses into metaphorical Olympic shape. Optimizing a business does just that. It involves taking a critical look at your company’s operations and minimizing the resources required to get things done. The primary objective is to help you as a business owner make […]
by Cyndy Robinson
Customer Service Excellence Walmart and a Cup of Coffee By Cyndy Robinson As much as some of society disses retail big box stores like Walmart, we can’t lose sight of the fact that many of our friends and family help to anchor them by taking to their employ every day. This is a story about […]
by Matt Crane
How To Move Your Clients from the “Foyer” to “Living Room” in 90 Days. On-Boarding Net Promoters: One of the most important things any business can create and boast about are clients and customers who are actively promoting, referring, and advocating for them in the marketplace. For some business owners, CEOs, and entrepreneurs this is […]
by Daniel Pujawiyatna
Acquiring a new customer usually costs more than retaining an existing customer; hence, many businesses focus on customer retention as well as new customer acquisitions. A customer loyalty program incentivises customers to buy again from an organisation, as it offers rewards to match the customer’s purchases. Done correctly, a loyalty program will cater to both: […]
by Robert Moment
10 Steps to Successfully Handling Complaints Anyone who has ever worked in business knows there are bound to be customer service complaints. Regardless of how dedicated a company is to their customers, there will be an unsatisfied customer sooner or later. There are several ways to successfully handling customer complaints Remain calm and never argue […]
What is customer service and what needs to be done to make it work? In the modern world, success of any company greatly depends on level of customer service it provides. Effective, prompt, and courteous customer service makes clients happy and willing to come back. After all, almost anybody can sell something once; the […]
6 Keys to Earn It and Keep It With Customers Customer loyalty should be the top priority for every customer service driven business. Customer loyalty is priceless. Customers of every kind of business imaginable these days bemoan the state of customer service. While the global economy and the Internet have given businesses the opportunity to […]
by Paul Anderson
Let’s accept the fact — the current market is extremely competitive and in order to survive in this hostile condition you constantly have to look for ways to engage your customers. The market has changed a great deal over the last two decades. Advent of internet and then of social media and cloud has transformed […]
by Frank Rumbauskas
Increase Your Sales With The KISS Test We’ve all heard the term KISS test at one time or another – “Keep It Simple, Stupid.” However, the majority of salespeople violate this basic principle more often than not. Let me start with some examples of what I’m talking about. At one position I held, I sat […]
by Brian Roberts
The Simple Science Behind Super Bowl Ad Sales Success “And on the eighth day, God looked down on his planned paradise and said I need a caretaker — so God made a farmer.” – Paul Harvey An endless string of ringing phones, overflowing email inboxes, bosses, coworkers, competitors, complaints and water-cooler gossip inundate our days. […]