As a sales rep, it is pretty natural for you to get attached to your product or service after putting in so much hard work into making its presence felt to the world. It can make you think that others would gravitate towards the features it has to offer. However, the ground reality is that […]

Image source: Unsplash Email is by far the most efficient way to reach your prospects directly. However, more often than not, your prospecting emails will go unread, buried at the bottom of cluttered inboxes. Learning how to ensure that your emails are being opened is one of the first steps to improving your sales success. […]

Source Personalization has always been a cornerstone of effective marketing. And with so many different channels available now to reach your leads, why not make every interaction count?  Your leads will remember you and respond better if they feel like you understand them as individuals, rather than treating them like impersonal numbers on a spreadsheet. […]

Nothing in this world can match the competitiveness you’ll find in the sales industry. It is constantly changing, so you have to get your head in the game if you plan to enter it. And when you enter this particular industry, you should start with a well-written sales resume.  That means learning the dos and […]

[Webinar Recap]3 Tips For Becoming Your Prospects Top Priority:   “Just consider these statistics: The average cold email response rate is 1%, which means for every 100 people you email, you’re getting through to one person (and probably bothering the other 99)” (ClearBit). Lavender is an application for sales professionals to learn how to increase […]

Starting a business requires absolute commitment. This means your efforts don’t stop after you make your first sale. In fact, it’s only the start of an often arduous journey. You want to keep the momentum going, and this means thinking of ways to increase your sales, build a solid relationship with your customers, and ensure […]

Image source: Pexels When prospecting, how do you find new clients who are in the market today? How to connect with them instantly and engage in a dialogue? In this podcast, we will show you the secrets of successful lead generation and what you need to do to start pulling prospects into the conversation. Do […]

Image Source: Unsplash The average amount of content consumed on a daily basis has doubled in the past year, according to DoubleVerify. For people in sales, content consumption is something to take notice of — especially when it comes to effectively closing a sale. Content, as a whole, has changed how sales can be done. The point is […]

Here’s a rundown of the five frequent LinkedIn questions I receive from clients I work with, and how I  suggest we tackle them. In my years of working in sales, I’ve tackled thousands of questions regarding the basics and the advanced art of using LinkedIn (many can be summed up with: “This is all so […]

Do you have long term clients? Do you feel your clients are loyal to you and your product? Do you know exactly what your clients and prospects will need in 2021?    This is the perfect time of year to think about the type of sales relationships you want to create for 2021. If you […]