Stronger Sales Pitch Scripts

I don’t know about you, but I’m shocked every time I listen to a voicemail message left for me by sales reps, prospects and even clients. They are filled with ‘um’s’ and ‘ah’s’, they ramble on and on, they leave no compelling reason for me to call back, and they almost always leave their number so fast that I have to listen to it two, three, sometimes four times to make it out!

It’s no wonder so many voice mail messages get deleted and never called back! If ever there was a situation that begged to be scripted, it’s your voicemail message. Isn’t this the time you want to sound your best, be perceived as a professional, and prepare the most polished message you can? Of course it is.

Here are four sample voice mail messages you can start using today to separate yourself from the other 95% of voice mails that get ignored, deleted and never returned.

The first two are voicemails for prospects you haven’t spoken with yet, the next one is for when you’re calling a prospect or client back, and the last example is for when your prospect or client isn’t calling you back at all:

• Sample Voicemail Message #1:

  Note: The best voicemail message you can leave is one with a specific purpose that addresses the needs of your prospect or client, and offers them a solution that is worth them taking the time to call you back to learn more about.

  Here is the classic template – adjust and adapt it to fit your product or service. In this and all examples, leave your phone number SLOWLY:

  “Hi __________, this is ___________ with (your company). I’m calling about your new office that’s opening in Houston next month, and I wanted to provide you with some ideas that may help with your networking issues. We work with a lot of companies in the area, and I think you’ll find it useful if we talk.

  You can reach me by calling (your number). That number again is (your number), and ask for _________. I look forward speaking with you and thanks in advance for returning my call.”

• Sample Voicemail Message #2:

  “Hi _________, this is _______ _______ with (your company). You and I haven’t spoken yet, but I’ve been doing some research on your company and I think you’re a great fit for (our networking solutions – your products here). We can provide you with (BREIF list of one or two benefits) and I know you’ll be happy if we spend just a couple of minutes discussing how this can help you.

  When you get this message, please call me back at (your number). That number again is (your number) and ask for _________. I look forward to speaking with you, and I guarantee you’ll be glad you returned this call.”

The next example is for a voicemail message left for a prospect or client you are getting back to:

• Sample Voicemail Message #1: “Hi _________, this is ________ _________ getting back with you at (your company). I’m looking forward to speaking with you because we just (give an update here – you have a new special, new product update, added a new client they would know about), and I know that based on (their specific need you uncovered during the last call) this is going to make it even easier for you to (give the benefit you both discussed). I’m excited to share this with you.

  Do me a favor when you get this message and please give me call a back at (your number). That number again is area code (your number). I look forward speaking with you.”

And for the prospect or client that seems to be dodging you or just not calling you back:

• Sample Voicemail Message #1: “Hi _________, this is _______ ________ again with (your company). For some reason we haven’t been able to connect since I sent you (your demo, proposal, etc.), and believe me, I’ve been sales long enough to know what that probably means. I’m assuming you’ve either found another solution or this has been put on the back burner for now. Either way, that’s fine.

  Do me a favor though please. So I’m not bothering you anymore, could you please give me a quick call and just give me an update so I know what direction you’re moving in?

  If I’m not available, just leave me a voice mail. Again, either way, it will be good to know what’s going on. Thanks in advance for that, and I’ll look for your call. You can reach me at (your number). That number again is area code (your number). Thanks ________.”

There you have it – voicemail messages for three of the situations you’ll find yourself in most of the time.

Once again, by using these scripted, proven messages you’ll be giving yourself the best chance to hear back from your prospects and clients. And remember, even if their answer is no, that’s a lot better than chasing unqualified prospects who are never going to buy.