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People who don’t want to adapt certainly have that right, but my philosophy is that I want to have the best prospecting tools in my arsenal. LinkedIn happens to be one of those tools for people selling in the B2B world. Just imagine an event where all of your best prospects are. Would you want to be there? I hope so.
If you sell B2B and you don’t use LinkedIn, you are missing out. Simply get your account in order and start using it!
How do you use social media to find prospects? Please share below.
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