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Influencers Invited Sales Blog

The Rise and Fall of Email Marketing (Can it Rise Again?)

In 1978, a man named Gary Thuerk sent the first unsolicited bulk email to 400 recipients. The email promoted a new computer model by the company Digital Equipment Corp. Even though it’s now dubbed as the first spam message, this email was a resounding success, resulting in a $13 million sales increase for the company. […]

Why Cybersecurity Is Now A More Important Topic Than Ever For Remote Sales Teams

Regular training is an important part of employee development and is the best way to educate your team on best practices. This is particularly true when it comes to cybersecurity for your remote sales team. Unfortunately, human error and poor security measures account for a lot of data breaches and if your sales team don’t […]

8 Unique Ways to Thank Customers for Their Purchase

Image source: Pexels Showing genuine appreciation helps build closer relationships with customers on their journey through your client map. Thanking customers is elementary, but surprisingly, few companies ever take the time to thank buyers for their business sincerely. In this dog-eat-dog world of competitive businesses, the way to stand out and carve out your own […]

Top 5 Ways On How To Drive More Traffic To Your B2B Website

For a B2B website, the first and the foremost priority is to acquire maximum “quality leads” and that can only be possible if your website is driving consistent traffic.  Are you seeing the expected traffic on your B2B website?  If not, you’re most probably at the right place and this blog will walk you through […]

How to Become a Successful Salesperson?

Image source: Pexels No matter what you sell, sales skills are essential for the success of any business venture. While many have tried their success as salespersons, not everyone can handle this line of work. Nonetheless, any aspiring salesperson should be on the lookout to understand what makes a successful salesperson if they want to […]

How to Write Product Descriptions to Boost eCommerce Sales?

Image source: Freepiks It’s always been a challenge to stand out from the competition in the eCommerce industry. With 2020 behind us, that challenge has become exponentially more prominent. According to eMarketer, 82% of customers stated that product descriptions are the driving force behind their purchase decisions. People want to know as much about a […]

10 Essential Tips for a Successful B2B Ecommerce Store

Image source: Pixabay B2B eCommerce stores generally deal with other businesses such as retailers. But there is a lot of competition, so you must have a B2B feature list that can make your store stand out.  Store owners are trying to build the best online stores, which induces retailers and other businesses to buy.  A study conducted […]

Stand Out From the Crowd

Image source: Pixabay The trend away from in-person interactions in 2020 has picked up steam in 2021. This has been a game-changer for most sales professionals. To be successful, salespeople are going to need to adapt their strategies and learn how to stand out from the crowd and establish rapport and credibility with a virtual […]

Build a Home-Based Business for Long-Term Success and Autonomy

Image via Pixabay Home business ownership can be a path toward both financial stability and personal autonomy. It allows you to put your skills and training into the service of your own dreams, not someone else’s. Plus, for the socially conscious entrepreneur, managing your own business is your opportunity to live out your principles and […]

4 Smart Ways to Find and Win New Clients

Image source: Pexels When prospecting, how do you find new clients who are in the market today? How to connect with them instantly and engage in a dialogue? In this podcast, we will show you the secrets of successful lead generation and what you need to do to start pulling prospects into the conversation. Do […]