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How to Build a Content Management System (CMS)

Managing a website is a serious business. It takes tons of effort, from building a website to handling the data and curating the right content that justifies your brand. You can either start by hiring professionals, outsourcing your work, or building your systems. When you start with your business, there are several terms you need […]

Best eCommerce Tools To Drive Sales In 2023

If you are looking for the best eCommerce tools that can help you drive more sales in 2023 then you have come to the right place. Because of the success of e-commerce websites such as Amazon, more and more retail businesses are transitioning to online stores. In the year 2020, online sales generated over $4 […]

5 Effective Ways to Use Search Intent to Improve Rankings

Source Is your bounce rate higher than the industry average? Or is your content not ranking on page 1 of Google organic search for relevant keywords? One of the reasons for the same is your content does not fulfill the user’s search intent. Now, what the heck is Search Intent? Imagine asking a question to […]

Visual Elements on Your Site to Help You Sell More

Image source A website should be effectively able to communicate what it stands for to others. A nicely designed user interface can help with that and cement your USP. A good user experience can make the case for marketing and selling a product. It portrays the details of what the user wants and needs from […]

How to use SEO to boost your small business website traffic and sales

Bigger companies often get customers coming to them on their own. Small businesses, on the other hand, don’t enjoy that luxury. They need to take the hard road towards the ultimate goal — bringing in more customers. One of the first points of contact with your brand is your website. However, this won’t matter much […]

Why Website Design is Important for Business?

Image source: Pexels The term “website design” itself clears much about its meaning and purpose. It is about designing a website, and the person who does it is called a website designer. Websites are made to provide information on the online platform. Therefore, anybody can create their website and design it according to their wish. […]

How Web Accessibility Plays Into SEO

Image source: Pexels SEO can be a difficult beast to tame. Just when you think you’ve figured it out, another metric to watch or guideline to consider ends up affecting your search results and site performance. No matter how much SEO training you’ve had, there’s always something you can improve on. Accessibility happens to be […]

HTTP vs HTTPS and how HTTPS helps website SEO

Marketers are always finding ways to reach out to their audience. The website has become the prime mode of communication with the audience. As a result, we have seen an exponential increase in active websites, with around 543 million functional websites in 2021. With so many websites around, businesses must ensure they undertake the proper […]