Influencers Invited Sales Blog

  Your packaging is more than just protecting your products. It also serves as an opportunity to connect with your customers. For one, your packaging showcases your branding strategy. That’s because customers should quickly associate a product with your brand. Second, it allows you to reiterate your core values. If you value sustainability, you can […]

Emails are everywhere! Email is the most cost-effective method of marketing and can generate an average ROI of 4400 %. In other words, you can earn up to $44 for every $1 spent if done right. But are you earning this ROI or anything close to it? What if your email marketing efforts have stymied […]

Image source: Pexels The way customers perceive your sales and servicing features will determine how they advocate for your brand going forward. Creating a cohesive, seamless customer experience (CX) for new and existing customers is very important. According to published reports, 73% of customers said CX is essential in their purchase decisions, with 43% ready […]

Image source: Pexels B2B (Business to Business) sales are defined as businesses or merchants that sell products primarily to other businesses rather than to consumers. Similarly, B2B sales are typically more complicated than B2C (Business to Consumer) sales; this is because B2B businesses frequently sell to professional buyers who are not only trained to get […]

If something is constant throughout your Amazon selling experience, from the beginning and as you continue to grow your business, it would be keywords. They are the alpha and omega, and they will determine whether your listing will rank on the first page or the last. For campaigns, keywords will also determine whether your ads […]

What is Dropshipping? Dropshipping is a form of selling online. Unlike other ecommerce business models, dropshipping doesn’t require you to actually ‘own’ your inventory. Instead of having to pay for, ship, store, and dispatch your goods, you simply take the order online, pass it along to your supplier, and let them do the rest. The […]

Image source As for e-commerce copywriting, you can see a lot of different advice on it which is sometimes rather contradictory. For example, some people believe that a landing page should be very short to boost sales. Others agree that you should make it longer and more detailed because your potential client needs to understand […]

Regular training is an important part of employee development and is the best way to educate your team on best practices. This is particularly true when it comes to cybersecurity for your remote sales team. Unfortunately, human error and poor security measures account for a lot of data breaches and if your sales team don’t […]

For a B2B website, the first and the foremost priority is to acquire maximum “quality leads” and that can only be possible if your website is driving consistent traffic.  Are you seeing the expected traffic on your B2B website?  If not, you’re most probably at the right place and this blog will walk you through […]

Image source: Pexels No matter what you sell, sales skills are essential for the success of any business venture. While many have tried their success as salespersons, not everyone can handle this line of work. Nonetheless, any aspiring salesperson should be on the lookout to understand what makes a successful salesperson if they want to […]