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How to Grow Sales Without Selling

How to grow your customer base organically The old way of making sales is no longer sufficient for growing your business. Today’s customers are savvy and informed about the value, options, and services available in the market. Everything is transparent due to the internet of things. So what can you do to rise above the […]

How AI Technology Can Boost Your Content Marketing

Artificial Intelligence has become the norm when it comes to digital marketing and internet trends. We can no longer rely solely on hand-crafted web content in order to market certain products and services effectively. A whopping 84% of enterprises in 2018 have decided to implement some form of AI in their content strategy. That being […]

How to Get Your Customer To Do The Selling for You

Dennis Yu is the chief technical officer at Blitzmetrics, a digital marketing company that partners with schools to train students. He helps manage the social media campaigns for clients like the Golden State Warriors, Nike and Rosetta Stone. His work has gotten him featured in the Wall Street Journal, New York Times and LA Times, […]

How Can AI Technology Boost Your Content Marketing?

Artificial Intelligence has become the norm when it comes to digital marketing and internet trends. We can no longer rely solely on hand-crafted web content in order to market certain products and services effectively. A whopping 84% of enterprises in 2018 have decided to implement some form of AI in their content strategy. That being […]

Web Chat Best Practices: Tips & Tricks

The only guide you need for excelling at web chat to improve sales and customer service. Table of Contents: 1.Getting Started: Proactive vs. Reactive Live Chat: Which one’s best for my business? -Lower shopping cart abandonment rates -Customer feedback -Increase number of sales and leads 2.Setting up Proactive Web Chat 3.How to Display Web Chat […]

4 Ways to Optimize Common Business Processes

Companies both big and small are always looking for ways to get their businesses into metaphorical Olympic shape. Optimizing a business does just that. It involves taking a critical look at your company’s operations and minimizing the resources required to get things done. The primary objective is to help you as a business owner make […]

Walmart, and a Cup of Coffee

Customer Service Excellence Walmart and a Cup of Coffee By Cyndy Robinson As much as some of society disses retail big box stores like Walmart, we can’t lose sight of the fact that many of our friends and family help to anchor them by taking to their employ every day. This is a story about […]

On-Boarding Net Promoters

How To Move Your Clients from the “Foyer” to “Living Room” in 90 Days. One of the most important things any business can create and boast about are clients and customers who are actively promoting, referring, and advocating for them in the marketplace. For some business owners, CEOs, and entrepreneurs this is the single greatest […]

The Benefits of a Customer Loyalty Program

Acquiring a new customer usually costs more than retaining an existing customer; hence, many businesses focus on customer retention as well as new customer acquisitions. A customer loyalty program incentivises customers to buy again from an organisation, as it offers rewards to match the customer’s purchases. Done correctly, a loyalty program will cater to both: […]

Customer Complaint

10 Steps to Successfully Handling Complaints Anyone who has ever worked in business knows there are bound to be customer service complaints. Regardless of how dedicated a company is to their customers, there will be an unsatisfied customer sooner or later. There are several ways to successfully handling customer complaints Remain calm and never argue […]