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Effective Tactics to Increase Customer Lifetime Value in Ecommerce.

Image source: Unsplash When starting an ecommerce business, knowing what you need to do to secure the success of your undertaking is quite simple. Essentially, there are three goals you need to go after: Raising awareness about your products and services. Building brand authority and credibility. Acquiring new customers. However, after an initial period of […]

Project Management Tools To Stay Organized While Managing Long-Term Projects!

Image source: Pexels Feeling stressed about a project? Finding it hard to stay on top of things?  The great thing about working in the 21st century is there’s an online tool for everything. Managing a project requires you to wear so many different hats, it’s really important that you find tools that a) help you […]

How can CRM data analysis help you grow business sales?

Image source: Pexels CRM data analysis helps you better understand how you are engaging with leads and customers across various touchpoints. You can use those insights to improve your customer service, marketing efforts, lead management, and sales.  My article should provide you with a framework for conducting a CRM data analysis. You’ll review some relevant […]

3 Essential Steps to Improve Your Ecommerce Customer Experience

Here’s the thing: Having a product is not enough for your ecommerce business to thrive. This is where ecommerce customer experience comes in. Sure, you must sell a quality product. However, it is not the sole solution to attracting, engaging, and retaining your customers. In fact, the 2019 Yotpo State of Consumer Loyalty reports that […]

How to Use Customer Reviews to Increase Sales

Image Source : Pexels In many cases, reviews are more effective at driving sales than promotional content and paid advertising. Customer reviews influence the purchasing decisions since it boosts their trust in the business.  Customer reviews in marketing are a form of social proof. According to the social proof psychology principle, when people are uncertain, […]

Good Case Practices Used To Skyrocket E-tailing Business

Image source: Pexels With online retailing being bigger than ever, it’s important to stay up-to-date on business strategies to help improve your eCommerce sales. In fact, it is estimated that there will be 2.14 billion global digital buyers in 2021. Of those digital consumers, you have the chance to gain their business and potentially convert […]

5 Ways to Align Sales and Customer Service Teams for Success

Image source: Pexels The way customers perceive your sales and servicing features will determine how they advocate for your brand going forward. Creating a cohesive, seamless customer experience (CX) for new and existing customers is very important. According to published reports, 73% of customers said CX is essential in their purchase decisions, with 43% ready […]

6 Do’s and Don’ts for a successful customer lifecycle management

Image source: Unsplash For a business to beat their competitors, their understanding of the customer lifecycle journey shouldn’t lack in any manner. To analyze various latest buying trends, brands gather tons of data, such as customer behaviour, income levels, changes in their requirements, what services their competitive brands are offering they lack. All this data […]

10 Ways VOIP Phone Systems Can Enhance Your Customer Experience.

Image Source: Unsplash Today as the world is getting closer and more businesses are going global, there is a rise in customer expectations. And so, if you need to succeed in this competitive world, you need to up your game. It would help if you excelled in all departments so that you can outrun your […]

eCommerce PPC Tips: Ways To Increase Your Ad Conversion 

Has your in-house sales team been looking to make the most out of a pay-per-click (PPC) advertising strategy? Are you less than happy with the success of a recent advertising campaign? The fact of the matter is that the world of e-commerce can be slightly confusing and not all approaches will produce the desired effects. […]