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Influencers Invited Sales Blog

eCommerce PPC Tips: Ways To Increase Your Ad Conversion 

Has your in-house sales team been looking to make the most out of a pay-per-click (PPC) advertising strategy? Are you less than happy with the success of a recent advertising campaign? The fact of the matter is that the world of e-commerce can be slightly confusing and not all approaches will produce the desired effects. […]

5 Ways Employee Experience Impacts Customer Experience

Image source Shutter Stock Giving the best customer experience is an essential ingredient for a company to generate better sales. How can a customer have a great experience? The answer is simple; through their interaction with your employees.  Let’s say you go to carpet cleaning Stevenage, and a salesperson welcomes you warmly and interacts with you […]

Why do people buy from you? 

When people seek a solution to a challenge or want to make a change in their life, they are either seeking to avoid pain or gain pleasure. With this in mind, it is essential to understand whether the product, process, or service you offer helps your prospect avoid a business problem or moves them closer […]

How to Grow Sales Without Selling

How to grow your customer base organically The old way of making sales is no longer sufficient for growing your business. Today’s customers are savvy and informed about the value, options, and services available in the market. Everything is transparent due to the internet of things. So what can you do to rise above the […]

How AI Technology Can Boost Your Content Marketing

Artificial Intelligence has become the norm when it comes to digital marketing and internet trends. We can no longer rely solely on hand-crafted web content in order to market certain products and services effectively. A whopping 84% of enterprises in 2018 have decided to implement some form of AI in their content strategy. That being […]

How to Get Your Customer To Do The Selling for You

Dennis Yu is the chief technical officer at Blitzmetrics, a digital marketing company that partners with schools to train students. He helps manage the social media campaigns for clients like the Golden State Warriors, Nike and Rosetta Stone. His work has gotten him featured in the Wall Street Journal, New York Times and LA Times, […]

How Can AI Technology Boost Your Content Marketing?

Artificial Intelligence has become the norm when it comes to digital marketing and internet trends. We can no longer rely solely on hand-crafted web content in order to market certain products and services effectively. A whopping 84% of enterprises in 2018 have decided to implement some form of AI in their content strategy. That being […]

Web Chat Best Practices: Tips & Tricks

The only guide you need for excelling at web chat to improve sales and customer service. Table of Contents: 1.Getting Started: Proactive vs. Reactive Live Chat: Which one’s best for my business? -Lower shopping cart abandonment rates -Customer feedback -Increase number of sales and leads 2.Setting up Proactive Web Chat 3.How to Display Web Chat […]

4 Ways to Optimize Common Business Processes

Companies both big and small are always looking for ways to get their businesses into metaphorical Olympic shape. Optimizing a business does just that. It involves taking a critical look at your company’s operations and minimizing the resources required to get things done. The primary objective is to help you as a business owner make […]

Walmart, and a Cup of Coffee

Customer Service Excellence Walmart and a Cup of Coffee By Cyndy Robinson As much as some of society disses retail big box stores like Walmart, we can’t lose sight of the fact that many of our friends and family help to anchor them by taking to their employ every day. This is a story about […]