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by Neha Khan
A new year brings new challenges! So is the case with the commercial trade industry.
Finding and connecting with global businesses was never easy. But B2B websites came and changed the game. Now instead of investing in brick-and-mortar outlets, companies are focusing on creating a lasting online impression.
This gives rise to the question, “what are the best B2B portals for export businesses?” We are on the verge of complete change, and it is the right time to explore online B2B websites that are going ace in the industry.
Your import/export business will need the right B2B website to be successful. And it can be tough to know where to start.
Here I have knocked together the Top B2B Platforms for Export Businesses that will help you next year and beyond.
image credit flickr
The first position in the list of B2B Platforms of 2023 stays with none other than Alibaba. The B2B giant has been serving the trade industry for around two plus decades.
Alibaba was founded by Jack Ma as an online platform that would help Chinese manufacturers reach international markets. But the platform then evolved to become a global phenomenon. Today Alibaba is one of the most popular and reliable online trade stores.
Alibaba operates from China and is famous around the world for sourcing quality items and finding reliable international buyers.
Aside from being known as the best B2B website, the company has established its hegemony on consumer-to-consumer (C2C), business-to-consumer (B2C), electronic payment services, shopping search engines, cloud computing services, and so on.
Moving on to the second-best B2B Platform of 2023, we have Amazon. A USA-based multinational company that has left its mark on the international import/export industry.
It was founded by Jeff Bezos and had headquarters in Seattle, Washington. Just like Alibaba, this company also operates in an international capacity and joins the global suppliers with buyers.
Bezos established Amazon as an online marketplace for books, but soon that changed, and Amazon entered the wholesale business domain.
Amazon was once termed ‘one of the most influential economic and cultural forces in the world.’ Amazon also employs a significant number of people for smooth business activities. From toys to coffee tables, you can find it all here.
The third on our list would be Tradewheel.com. One of the progressive e-commerce platforms that were founded in 2003. With its headquarters in Delaware, USA, they operate globally.
Tradewheel.com caters to a large sum of audience and supports more than 36 industry domains. Global traders call it the one-stop solution that efficiently connects buyers and sellers. The company has adopted a customer-centric approach and delivers what they promise.
Tradewheel works with small, medium, and large-scale organizations to promote their businesses globally. Based on industry trends, experts suggest that Tradewheel will be a tough competitor for leading B2B marketplaces.
Therefore, they have developed amazing services that include 24/7 active customer support, key account managers, vast international buyers and supplier’s directory, safe payment methods, and affordable services are some of the key highlights of this website.
What once was a simple yellow page directory to find the suppliers and buyers is now a full-fledged online B2B trade platform.
Global Sources was established by Merle A. Hinrichs in 1971. It is also a China-based multi-national online trade company.
It is a popular B2B e-commerce foreign trade website that is offering buyers and suppliers, both online and offline services.
The website is used by millions of global traders. Precisely, they have 1.5 million international buyers from over 94 countries across the globe. You can find a great chunk of traders from the top 100 retailers list.
This B2B foreign trade website supplies some of the best services and quality products at reasonable prices and offers affordable packages.
Global Sources does not only specialize in providing excellent wholesale services to B2B traders and international buyers, but it also has expertise in arranging trade events.
Annually it arranges the most significant electronics, mobile, fashion, and lifestyle shows. The company is also a significant partner in SIMM. (Shenzhen International Machinery Manufacturing Industry Exhibition)
B2usa is the fourth platform on our list of 2023 B2B marketplaces. As depicted in the name, it is a USA-based online trade store that has been in business since 2010. To facilitate the traders globally, B2usa is working with different operational units across the world.
The company had the mission to allow micro, small, and medium enterprises to reach the main international market and capture more business opportunities.
B2usa strives to be the ultimate source of business between the USA and the rest of the world, and thus it always invests in new services and new technological solutions.
The company has a vast directory of wholesale suppliers and buyers. The website deals with a vast number of industries, from machinery to home décor.
It is proficient in delivering up-to-date market insights and information on the latest industry products.
MFGTrade.com is another great website to find the right international business opportunities. It is a comprehensive B2B marketplace that helps small and medium businesses across the world to sell and purchase wholesale.
The company is committed to providing services that meet and exceed the expectations of its members and trying to bring innovative solutions to their e-commerce problems.
They offer both paid and free memberships for buyers and suppliers.
MFGTrade.com helps the USA market and is a well-known part of the international trade world. Its Alexa rank is 137,394 and it specialises in import-export and international trade.
Around 50% of the traffic on this website is from the USA, making it one of the top USA B2B platforms.
ThomasNet, formerly known as Thomas Register of American Manufacturers, is the USA’s best website for Manufacturers, Exporters, Sellers, Suppliers, Importers, Buyers, Trade Agents, Wholesalers, and all industries.
The company is truly global and allows more than 1 million users on its platform.
ThomasNet is based in New York and has several operational units in various countries. Every day thousands of buyers and sellers from around the world come on this platform to find authentic business partners for them.
You can expect to find products ranging from raw materials to finished goods. ThomasNet uses a good security monitoring system to keep track of all the vendors against them.
We know your product or service is only as good as the sales it creates. So, the question comes back to the very first thing that any supplier has to face – finding foreign buyers for the business.
If I am not wrong, the task of finding new buyers and retaining the old ones is as old as the history of man. So, are we still unable to tackle this challenge of finding foreign importers?
This is the digital era, and the reason why you are struggling to find buyers is that you are looking at the wrong place. B2B websites is now the focal point for a business that wish to scale and grow.
These websites provide an easy and inexpensive way to reach foreign buyers.
Here we will reveal the 5 B2B platforms to find buyers. With the help of these websites, your business can secure quality export leads and convert them into long-term partnerships.
Let’s Explore the 5 B2B Platforms to Find Buyers for Export:
Alibaba operates in more than 240 countries and almost all regions across the world. It includes the world’s most prominent trade markets like the USA, Europe, and even Australia.
The website has a massive collection of wholesale product listings provided by some of the world’s top wholesale suppliers and manufacturers. Therefore, all the products displayed at Alibaba are fairly priced. Plus, many of them are offered in value-effective deals.
The platform boasts a vast range of verified buyers who are eager to find international trade connections. Alibaba.com was established in 1999 by Jack MA as a way to facilitate wholesale businesses across the world. And, to make business easy for everyone, the website has grown tremendously in the past two decades! As of 2020, it has become the sixth-biggest brand globally.
Tradewheel.com is a leading B2B eCommerce platform that has been growing since 2003. It has helped millions of businesses to keep up with modern trade challenges. The website is accredited for powering hundreds of businesses digitally; its most significant focus is on growing businesses internationally.
The company provides excellent online optimization features for businesses to boost their visibility among foreign buyers. As a result, the company has around 1 million online buyers from across the world and two million-plus product listings in various categories.
Tradewheel also offers ISM (international sales manager) services to make the trade even easier. Moreover, this B2B portal offers unlimited free product posting for all wholesale suppliers.
Established in 1994 by Jeff Bezos, Amazon is grown by leaps and bounds. Its popularity has been rising ever since it hit the online world.
Amazon has one of the best and easiest user interfaces for an online store. Although it was developed to sell books, today, Amazon has everything one can think of. It includes a vast range of industries and products, from apparel to mechanical goods, simply there something for everyone.
Amazon provides answers to many trading queries. From helping wholesalers to find new foreign buyers to assisting companies with their sourcing needs. Apart from that, one can expect excellent trade support and great profit margins with Amazon.
Amazon is known for its technological advancements, cloud computing, and live-streaming platform. It is one of the most customer-centric companies. As a result, customers can buy or sell anything they want to anyone at any time.
TradeIndia is an India-based online B2B trade platform with 5.5 million registered users. The website serves as the platform for worldwide buyers to purchase Indian goods and products.
It is one of the most popular online b2b websites in India and is used in many other countries of the world. Therefore, you can get hundreds of options for each product that Indian manufacturers make. If you are having difficulty finding what you need, you can also post a buying request on the website.
TradeIndia was established in 1996 by Bikky Khosla. It offers various services, including business catalogs, trade alerts, credit reports, and trade leads. Most of the companies present on this platform are SMEs.
Thousands of businesses across the world trust Export Portal to find new buyers. This website is one of the popular online e-commerce solutions for overseas trade.
Connecting with the global market has always been a difficult task. Barriers of language, culture, etc., make it almost impossible for outsiders to trade with businesses to tackle such issues; Exportportal is here.
Although the platform deals with a limited number of industries, it performs well. The website has hundreds of products in different styles and from other industries. As a result, it is known as a one-stop shop for selling and buying products internationally.
Almost all industries, even in this fast-paced world, develop and move at a moderate rate. Allowing time for scholars to write a book or magazine to keep the industry players updated with the latest techniques, strategies, and brand-new developments.
The digital industry, on the other hand, is positively different from the rest. With new platforms being launched almost every day to google updating its algorithms frequently, this industry has been on the upswing with many trends to follow.
The best way to keep up with the always-changing trends is to stay updated with the latest information through news or industry blogs.
Self-education through excellent blogs can keep you ahead of the game. With millions of digital blogs to choose from, below are some of the best blog sites designed for an easy and quick read.
Apart from having engaging Twitter feeds, it also offers newsletter subscriptions. Get ready to pick and start your daily dose of B2B marketing reading with the below-mentioned platforms.
B2Bheadlines.com is a comprehensive business-to-business (B2B) news and information website that provides the latest B2B industry insights and trends.
It covers various topics such as technology, marketing, supply chain management, and many more.
The website provides a platform for B2B marketers to access valuable information and stay updated on the latest industry developments.
B2B marketers can subscribe to the website’s newsletter and receive regular updates on the most critical news and trends, which can help them to stay ahead of the curve and make informed decisions for their business.
With its user-friendly interface and timely information, b2bheadlines.com is an excellent resource for B2B marketers looking to stay informed and ahead in their industry.
This platform features and manifests all the latest and current information about the digital marketing industry.
The content present on this website spans from important announcements of top-notch businesses to informative blogs based on the How-To agenda.
Digiday is not just merely a publication website; it is considered to be the mandarin of the digital marketing industry. They have successfully established a benefiting community to assist professionals in growth.
Apart from all informative talks, it also posts relevant job offerings, awards, and even events. Their entire staff is comprised of millennials based in New York City, Tokyo, and London, offering a variety of fresh outlooks and knowledge.
It is why Digiday is said to be the coolest kid on the block.
Said to be the fastest-growing channel in the world of digital marketing, content marketing is accredited with the reputation of being the ideal resource to extract the most relevant industry information.
The platform offers an endless array of information-stuffed articles based on the latest market research, dynamic changes in the industry, and innovations.
The platform is engrossed in publishing critical studies, benchmarks, and data that are highly beneficial to businesses.
Moreover, they also deliver their audience a fair share of step-by-step “How to” tutorials aimed at elevating the business growth and improving the results.
If you are new to the digital marketing industry, then you might, like millions of others, feel a bit scared of technical SEO. It is one of the modern industry essential tools that no business can survive without, at least not anymore.
Whether you wish to learn this new aspect of marketing or not, it is an effective tool that always ensures your business gets noticed by potential customers. This is where MOZ comes to play.
In conclusion, the B2B market has grown significantly in recent years, making it imperative for businesses to find the right platform to showcase their products and services.
The websites mentioned in this article are the top B2B platforms in the market, offering a range of services and features that cater to the needs of businesses of all sizes.
All these websites are designed to help businesses find potential customers, expand their reach, and grow their bottom line. By leveraging the power of these platforms, businesses can take their operations to the next level, establish their brand and increase their profits.
Ultimately, these B2B websites are indispensable tools for businesses looking to thrive in the highly competitive world of commerce.
About the author
My name is Neha, I am a marketing analyst with a lot to say about innovations in all aspects of digital technology and online marketing. I have developed long-standing expertise working with various leading B2B portals. My work heavily involves me finding new and effective methods of marketing in the highly digitized world.