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For many enterprises the challenges begin after the CRM system is installed. The biggest challenge that they face is with user acceptance, especially that of the sales team. Most companies are driven by the performance of their sales team. But unfortunately, they are also the most unorganized workforce in an organization. As it happens, most of the sales representatives are still old fashioned. They believe in stick-on pads and address books and often possess average computer skills. But since the success of the CRM system mostly depends upon the data gathered by your sales department it is imperative to have them recognize the contact management software and maintain it. Here are eleven smart tips to have your sales team by your side in making your CRM efforts successful.
Installing a CRM system in your organization won’t worth much unless and until it’s being put into use. It is important to ensure that the data is regularly inputted in the system and the information gleaned is being used to drive in more business.
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