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B2B Online Marketing Rule of Thumb – Be Unique Remember that Oscar-winning movie American Beauty? That story reminded us that “there’s nothing worse in the world than being ordinary.” Businesses also hold that mantra true to heart, as each thriving CEO or small business owner could only want nothing but to stand out from among […]

Let’s face it, you’re not the most important thing on the schedule of your Malaysian business leads, and being so gives them a whole lot of reasons to simply forget or cancel your scheduled appointment. Here are a few tips to help you avoid being stood-up by your prospects and make the most of your […]

Time is of the essence for everything that everyone is doing every day. Even for business owners, they always treat time as if it’s also money, something to be valued and to be cherished. As what they say: “Time is gold so don’t waste it”. Now, what if a company is dealing with b2b or […]

For companies in search of more sales leads in their lead generation efforts, it pays to employ the best marketing strategy that will attract the most attention, no matter what the form. That is why we have viral marketing, telemarketing, and what seems to be the thing today — guerilla marketing. Sure, using strange or […]

How To Build An Effective Appointment Setting Team? When it comes to generating the right sales leads, it is important that you form the right B2B appointment setting team for the job. Remember, these people will be manning the frontlines, and you need them to be the best at the job. They have to be, […]

Here is the question: how can your telemarketing team compel business prospects to buy from you? The answer is rather simple: find out the reasons why potential sales leads will buy from you. You need to understand what runs inside their minds, what give them a reason to do business with you. There are a […]