Image source: Pexels B2B (Business to Business) sales are defined as businesses or merchants that sell products primarily to other businesses rather than to consumers. Similarly, B2B sales are typically more complicated than B2C (Business to Consumer) sales; this is because B2B businesses frequently sell to professional buyers who are not only trained to get […]

Image source: Pexels The term “website design” itself clears much about its meaning and purpose. It is about designing a website, and the person who does it is called a website designer. Websites are made to provide information on the online platform. Therefore, anybody can create their website and design it according to their wish. […]

CRM – A Tool For A Successful Business If you know the recipe to a successful business is your customers; it is easy for you to understand and think of ways on how to use the customer relationship management tools to the best of your advantage. The way you deal with your customers, talk to […]

  If sales are the company’s lifeblood, then a good sales enablement plan is a balanced diet and exercise regimen. Your sales staff represents your business and products best through excellent sales enablement. Your organization will grow if your sales enablement strategies are effective. Depending on your sector, product, and business style, that will take […]

Content creation is becoming a key marketing function thanks to the emergence of content marketing as a discipline. Effective presentations and website content generate leads and raise awareness at the top of the sales funnel.  Even less than 60% to 70% of marketing content is used by sales. In other words, up to 12% of […]

Image source: Unsplash Most of us would have come across stories and news of unknown or known people who were defrauded when making online payments or transactions. This is why several online shoppers are concerned about the safety and security of online transactions.  Online transactions for small e-businesses have to be safe and secure if […]

In 1978, a man named Gary Thuerk sent the first unsolicited bulk email to 400 recipients. The email promoted a new computer model by the company Digital Equipment Corp. Even though it’s now dubbed as the first spam message, this email was a resounding success, resulting in a $13 million sales increase for the company. […]

Regular training is an important part of employee development and is the best way to educate your team on best practices. This is particularly true when it comes to cybersecurity for your remote sales team. Unfortunately, human error and poor security measures account for a lot of data breaches and if your sales team don’t […]

Image source: Pexels Showing genuine appreciation helps build closer relationships with customers on their journey through your client map. Thanking customers is elementary, but surprisingly, few companies ever take the time to thank buyers for their business sincerely. In this dog-eat-dog world of competitive businesses, the way to stand out and carve out your own […]

For a B2B website, the first and the foremost priority is to acquire maximum “quality leads” and that can only be possible if your website is driving consistent traffic.  Are you seeing the expected traffic on your B2B website?  If not, you’re most probably at the right place and this blog will walk you through […]